June 2, 2009 – At Patient News Publishing, a leading dental marketing company, going green isn't just a way of life for employees, it is a way of business for the entire company. The company is committed to making the smallest possible environmental footprint, and has been recognized for multiple environmental achievements.

Last month Patient News was the winner of the Environmental Sustainability and Your Community award from the WhatTheyThink Environmental Innovation Awards due in part to their employee-driven Strategic Consumable Recycle and Assessment (SCRAP) Program. Since summer 2006, the SCRAP team has encouraged and supported the growth of an environmental movement which involves going beyond a comprehensive recycling program to choosing environmentally friendly cleaning supplies, reducing packaging waste in supply purchases and starting a carpooling program.

"All of the paper we use for our newsletters, postcards, and other marketing materials is certified to ensure forestry is practiced in an environmentally responsible, socially beneficial,

and economically viable way. We also recycle our printing plates, buy in bulk to reduce packaging waste, clean with environmentally friendly products, use vegetable-based inks, and our entire staff takes part in recycling all of their supplies and foodstuffs," said Karen Galley, President of Patient News Publishing.

Patient News has also been awarded the prestigious "Most Environmentally Progressive Printer" by PrintAction for two consecutive years. These awards are unique in that they focus on printing processes and all projects under consideration must have been in operation for several years, with significant development within the year of their distinction. As a result, the companies recognized demonstrate an on-going commitment to the environment.

Patient News is proud to be accredited by the Forest Stewardship Council. This means that they share the  ability with other leaders in responsible environmental practices to trace the chain of custody of its paper and wood purchases from the original forest site through every single step to consumer point-of-purchase. This is possible because every participant in the chain also

carries the FSC logo and has met the FSC’s scrupulous international standards.

"We want our dental newsletter and postcard clients to understand that they are making a measurable contribution to protecting our forests, wildlife, and water. We are proud that they can benefit from value-added integrity and product quality," said Galley.

For additional information on environmentally friendly dental marketing and dental newsletters or postcards from Patient News Publishing call 800-667-0268 or visit www.patientnews.com.

About Patient News Publishing:
Patient News Publishing is North America's most comprehensive and innovative newsletter and postcard provider. Founded in Canada in 1992, the company produces award-winning healthcare and dental marketing products in Canada, the United States, and the United Kingdom. The company has been named a Top 100 employer for four consecutive years, and has officially added environmental sustainability to its core values within the company vision.