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Haliburton, Ontario (MarketWire)
December 22, 2009
– Patient News Publishing, a leading dental marketing company, is proud to announce they
have teamed with the Eco-Dentistry Association to bring new articles to Patient News Publishing's dental advertising
newsletter clients.
Patient News Publishing's premium dental newsletters, which strengthen relationships with patients, increase
referrals, increase brand awareness, and improve satisfaction and loyalty, feature two pages completely
customized to each dental practice and two pages devoted to patient interest-generating articles and content.
Dental practices can choose from a database of hundreds of articles, which now includes articles from the
Eco-Dentistry Association.
"By including articles from the Eco-Dentistry Association in your patient newsletters, you are letting your
clients know about your dedication to being green, and the leadership you are taking to support the
transformation of the dental industry to earth-friendly practices," said Karen Galley, President of Patient
News Publishing. "In addition, practices that choose this dental marketing content will qualify for a free
one-year membership in the Eco-Dentistry Association."
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The Eco-Dentistry Association supports dental professionals in making the transition to green practices, and
connects dental patients to dental professionals who share their commitment to a healthy lifestyle and a
healthy planet. Members of the Eco-Dentistry Association enjoy special pricing on products to green their
dental practice, access to research about green practices and dental wellness, and many additional benefits.
Patient News Publishing is a staunch supporter of green initiatives. They are FSC accredited, with all of
the paper they use for patient newsletters, postcards, and other marketing materials certified to ensure
forestry is practiced in an environmentally responsible, socially beneficial, and economically viable way.
They use vegetable based inks in all their dental marketing materials, and in 2008 were named the Silver
Award Winner for Most Environmentally Progressive Printer in Canada.
Patient News Publishing offers a full suite of print products to help effectively market dental practices,
including award-winning patient newsletters, postcards, referral cards and dental brochures. All of their
dental marketing products are tailored to help achieve the specific goals of each dental practice, while
maintaining
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a unique, customized, and timely look and feel. Their dental newsletters feature variable data
marketing and actual recipient names printed throughout custom content written and designed to generate
response from household decision makers.
The offer for free membership with the Eco-Dentistry Association (regularly a $595 value) ends in January,
so dental practices are encouraged to act fast. For additional information on dental newsletters and printed
dental advertising from Patient News Publishing call 800.667.0268 or visit www.patientnews.com.
About Patient News Publishing
Patient News Publishing is North America's most comprehensive and innovative newsletter, postcard and referral
cards provider. Founded in Canada in 1992, the company produces award-winning healthcare and dental marketing
products in Canada, the United States, and the United Kingdom.
For more information, contact: Joanne Bishop, Vice President. 1-800-667-0268.
Web site: www.patientnews.com
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