Dental Postcards - One Of A Kind Program!
"Since I started with Patient News, my revenue has increased by $10,000 per month." Dr. Brad Liktenhous
The ONLY dental marketing program of it's kind.
"My PNP campaign has definitely generated more patients and has increased my Invisalign sales."
- Dr. Michael King
Dental marketing postcards, when branded with custom newsletters, help increase awareness, build trust and generate interest from prospective patients. Our new patient dental postcards support your dental newsletter campaign by establishing your practice as the expert on dentistry - the dentist that ideal prospects should call first. The latest Epsilon Consumer Channel Preference Study indicates that direct mail is still the preferred choice of receiving marketing messages. Across all key verticals, with the exception of travel, hobbies and online shopping, direct mail is preferred, that's why dental advertising postcards and newsletters work so well for our successful clients.
Our program isn't just about a postcard or newsletter. It's also about exceptional targeting, identification of your unique competitive advantages and combining our 20+ years of dental marketing know-how to bring you a campaign that is positioned to deliver the greatest return on investment.
Dental marketing campaigns that employ newsletters WITH postcards will help you increase the quality and quantity of new patients. When you systematically keep your name in prospective patients homes, with the message that resonates with the demographic, you will be the dentist they will when they're ready for crowns, implants, whitening, orthodontics or other dental services.
Direct mail is profitable. Each dollar spent on direct marketing yields on average a return of $12.40, by comparison each dollar spent on non-DM advertising yields and ROI of $5.29. (DMA 2012).
Research, data analysis and years of experience, and 100 million dental marketing mailers, allow us to generate a steady flow of new patients for you. When you apply our tested and proven dental marketing acquisition systems including our impressive custom jumbo dental postcards, you will increase revenue. Your custom dental direct mail campaign is fully customized to support your brand and strengthen your position as the practice to choose in your community. We carefully study your unique demographics and select imagery and copy that will build awareness and response. You probably already know that women make over 80% of all healthcare decisions, so we target these decision makers with content suited to their preferences. This, along with area exclusivity, will maximize your marketing investment and increase response.
And we don't stop there. Your Account Manager works closely with your team to monitor results, analyze calls and we can even train your team for improved call conversion.
Easy & Effective. This comprehensive system includes superior quality, matching and customized dental newsletters, dental postcards, brand development, patient email and print options plus variable data, addressing the female head of household, call tracking and recording and team training to improve call conversion! You don't have to worry about multiple suppliers for any aspect of your campaigns!
- Customized Dental Newsletters - Educational content and excellent copywriting reinforce your competitive advantage and brand your practice.
- Customized Dental Postcards - Gallery quality featuring the same colors, fonts and overall look of your newsletters to maintain the integrity of your brand and build practice awareness and generate more new patient calls.
98% of consumers bring in their mail the day it's delivered, and consumers of all ages and demographics prefer to receive special offers by mail. People spend, on average, 20 minutes per day with their mail - getting your name on the kitchen tables in your community is your first step to building new patient relationships.
100% Reach. With our neighborhood direct mail program, including dental postcards along with dental newsletters, your message will reach every household. This combination provides you with the most effective, proactive method of generating new patients for your practice. Using geographic and demographic information we work with you to identify your ideal target. And with exclusive rights to the neighborhood newsletter and postcard system, you reap the rewards. This means that no other dentist can use your program to compete against you. Once you secure your territory, you and you alone can participate in our dental newsletter/dental postcard campaign to educate your neighbors and attract new patients.
Results in a tough economy
Clients that utilize the full suite of products are reporting significant new patient calls, and significant overall revenue increases.
- Dr. A. Suvarna reported a 20% increase in revenue in 12 months, and a 30% increase in patient of record numbers in one year.
- Dr. M. King reported a $223,000 increase in revenue in one year.
- Dr. K. Luft reported a 140% increase in revenue in four years ... and "2011 is going to be amazing" ... expecting to hit exceed 180% in increases.
Hear from our President, Karen Galley
We would be pleased to provide you with a complimentary demographic analysis of your market area so you can see for yourself ($450 value). This is no cost or obligation of any kind, we understand that you're just curious and want more information. We'll be happy to answer your questions directly and briefly. Call 800.667.0268 and talk to one of our experts to discuss your patient acquisition and retention goals. We respect your time, and your call will be answered live or it will be returned within one business day.
Request Info Today! 800.667.0268
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