Patient News can help grow your dental practice


When it comes to running your own dental practice, the resources you use to acquire patients are some of your most valuable assets. However, when these solutions come in the form of superior dental marketing, you are able to drive a significant number of patients through your front door for a low premium. Direct mail is often used to initiate conversation with buyers, and print media can be very influential in the oral health care industry. In fact, without well-written direct marketing pieces, you might find it increasingly difficult to discover qualified leads, and then convert them to patients-of-record.
Fortunately, consumers are more than accepting of direct mail that pertains to their inherent needs, especially when the services being sold can improve the quality of their lives. While you might not have the time or resources to dedicate toward creating your own content for flyers, postcards, brochures or newsletters, you can definitely benefit from the significant gains a practice can see through effective dental advertising by using a professional resource.
Patient News is one of the leading dentistry marketing agencies in North America, and the company specializes in helping dental practices of all sizes improve their patients-of-record and profit margins. Through Patient News' comprehensive and compelling campaign solutions, which include patient newsletters, dental postcards, email marketing, brand development, team training and social media content, you can grow your practice exponentially.
When you are able to deploy a variety of materials to your desired patient base, all of which convey similar messages on the advantages of becoming a loyal patient at your practice, you will find that a higher number of people call to schedule appointments, and the quality of these new patients also increases.
Patient News provides its high-quality dental marketing solutions to more than 7,000 top dental practices across North America. The company's combination of top-notch writing and innovative delivery capabilities make patient acquisition an easier and more manageable process.
When you use Patient News' uniquely customized dental postcards, newsletters and email marketing tools, you have the opportunity to boost response rates up to 44 percent over traditional outreach efforts. This significant uptick can lead you to greener pastures in your field, as more people are aware of your practice, and they are encouraged to call and learn more about everything you have to offer.
Dr. Suvarna saw a 20 percent increase in revenue after one year, plus an additional 30 percent increase in new patients-of-record just by using Patient News' direct marketing options. Another dentist, Dr. Fatland, saw a 30 percent increase in new patients and a 28 percent uptick in revenue. These are two examples of the effects direct marketing can have in the dental industry and, as a dentist, you should consider how Patient News can help you become a successful and profitable business owner, too.
Patient News' exclusive patient acquisition program is based on two decades of marketing experience in some of the toughest regions of the country. The company helps you identify delivery routes and which patients will produce the highest volume of traffic for your practice. Whether you already have an acquisition process in place, you need to evaluate the benefits of a congruent approach - a solution that is proven to work time and time again.
As a dentist, you need to find ways to grow your patients-of-record. The more traffic you see across the next year, the higher your profit margins will be, and the more ability you'll have to allocate additional funds toward improving various aspects of your practice. Become the dentist you've always wanted to be by developing a unique direct marketing campaign.
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